REDWOOD CITY, CA., January 29, 2013 – ReputationDefender, the market and technology leader in online reputation management and digital privacy, announced its global expansion with the acquisition of Reputation 24/7, a United Kingdom-based online reputation management firm.
“With this acquisition, ReputationDefender is expanding Silicon Valley to the United Kingdom and opening the door to a strong market for future growth,” said CEO and Founder Michael Fertik. “Reputation 24/7 exemplifies the best of the U.K.’s robust tech industry and its capabilities align nicely with our core strengths. This acquisition supports our growing international presence, which includes customers in more than 100 countries.”
Now known as ReputationDefender (U.K.), the former Reputation 24/7 will offer ReputationDefender’s suite of consumer and business-focused online reputation and social media management solutions to European customers. ReputationDefender will also invest in the U.K. operation, enabling it to grow significantly over the next year.
“As a global company, we’ll continue the mission we adopted since ReputationDefender’s inception in 2006: to empower individuals and businesses with innovation that supports digital privacy and online reputation management,” said Fertik.
ReputationDefender’s business products enable both small and medium businesses as well as FTSE 100 companies to manage their online reputations, including monitoring online review sites and social media outlets, analyzing content to understand customer perception trends, and creating customized outreach campaigns. Customers can also use ReputationDefender’s patented scoring technology to obtain their reputation scores, which show how a business measures up against local and national competitors in the eyes of their customers.
ReputationDefender also offers consumer-focused solutions that empower individuals to manage all aspects of their online reputation, from removing personally identifiable information, to monitoring social media photos and content to optimizing their search results.
About ReputationDefender
ReputationDefender was founded in 2006 to give individuals and businesses the power to control their digital privacy and reputation. The company continues to pioneer patented solutions that safeguard and remove personal data from the Internet, monitor and respond to online reviews, build a positive and accurate Web presence for clients, and help businesses proactively engage customers.
ReputationDefender is a World Economic Forum Global Growth Company and multiple award winner, including the recent Silver for the Best in Biz Awards for “Most Customer Friendly Company” in 2012. It is funded by top-tier venture capital firms and has customers in 100 countries.
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